Thursday 10 April 2014

NDM Case Study ..

How has the impact of new and digital media allow the audience to time shift and watch their programmes online such as BBC Iplayer and 4OD instead of following scheduled timing.


10- What issues may there be regarding media effects and /or regulation/ censorship as a result of changes due to new and digital media?


What issues many there be regarding regulation and censorship of the BBC because of new and digital media (BBC iplayer)?


In terms of Regulation and Censorship the BBC are still in control because people pay for the content that the BBC provides to educate, inform and entertain

Ofcom has certain powers to regulate the BBC's licence fee funded television and radio services aimed at audiences in the UK, but not the World Service which is grant-in-aid funded. Ofcom's Broadcasting Code applies in the following areas:

  • Protection of under-18s
  • Harm and Offence
  • Avoidance of inciting crime or disorder
  • Responsible approach to religious content
  • Prohibition of use of images of very brief duration
  • Fairness
  • Privacy.

The Editorial Guidelines reflect the provisions of the Ofcom Broadcasting Code in these areas.

11- Are there any cross-cultural factors and /or effects of globalisation involved in the impact of new technology on your case study?


Are there any effects of globalisation involved in the impact of new technology (BBC iplayer, E-Media)? 


The internet being the new way audiences watch Television means our content has become viral, being able to watch programmes from all around the world, however, the BBC only allows their content to be seen in some countries, for example, people in Egypt aren't allowed to watch content on the BBC. This also means BBC iplayer isn't allowed either. 

"Globalisation is usually blamed, but some elements of the "modern world", especially digital technology, are pushing back against the tide." - Jonathan Amos

It could be argued that the reason Egypt and other counties aren't allowed to watch the BBC is because of democracy, England being such a diverse and democratic county will give other counties ideas like China, giving people the confidence to speak up and ask for their rights as humans therefore putting pressure on the leaders of the countries.

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